AppNexus’ video technology helps advertisers target their audiences in new environments as consumers shift to online video. Access premium video inventory from publishers around the world.
Buy in the Marketplace
Transact seamlessly across formats, regions, channels, and currencies
AppNexus operates the world’s largest independent marketplace with direct connections to 500+ publishers, including roughly 90 percent of the addressable comScore 200.
Offering people-based advertising, viewable buying, and fee transparency, the AppNexus Marketplace delivers access to web and mobile inventory in all formats including display, native, and video from some of the world’s most premium publishers.
Most Efficient Reach to Your Target Audience
Access the Best Path to Unique Supply
Access supply that is brand safe, high-quality, and viewable. Buy unique supply through the most efficient path. Reach your audience through every channel including desktop, mobile, video, and Connected TV.
Buy Inventory the Way You Want
Leverage new currencies to buy inventory including Guaranteed Views and Guaranteed Video Views. Purchase through all programmatic channels including private marketplaces and programmatic guaranteed.
Partner With a Leader in Innovation
Stay ahead of the industry. AppNexus is a leader in people-based advertising, supply path optimization, and fraud prevention.
A Vibrant Video Marketplace
AppNexus’ video offerings include innovative capabilities such as multimedia superauctions and Guaranteed Video Views.
Connected TV buyers using AppNexus’ platform can target audiences based on data offered through the integration of Tru Optik’s OTT Marketing Cloud. The AppNexus Connected TV marketplace delivers audience targeting, measurement, and attribution.
Marketplace for Buyers Insights
Find the latest blogs, case studies, and more
AppNexus + Microsoft
Transparency and Trust: How Microsoft is Delivering Quality at Scale through the AppNexus Platform
How Operam Improved vCPMs and CPCs with AppNexus Guaranteed Views
In today’s always-on world, advertisers demand complete transparency into their programmatic ads – how they’re…