As Senior Vice President of Marketplace Partnerships at AppNexus, Patrick manages the company’s commercial relationships with all DSPs, SSPs, DMPs, data providers, and other technology companies. He also represents AppNexus’ founding role in the Advertising Identity Consortium and leads the company’s native advertising strategy. Previously, Patrick served as Senior Vice President of Product at AppNexus, leading a team that planned and managed the company’s key initiatives, customer segments and product strategy. He joined AppNexus via the acquisition of Fantuition, a startup he co-founded. Prior to founding Fantuition, Patrick was an early executive at Right Media and later served as Vice President of Marketing at Yahoo!.
Patrick earned a B.Sc. in Computer Science from the University of Oregon and lives in Eugene with his wife and three children. He is an advisor at the RAIN Startup Incubator and an avid Oregon Ducks fan.