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AppNexus Publisher Suite

AppNexus helps the world’s top publishers fully monetize their content through integrated ad serving and programmatic selling solutions.


AppNexus for Ad Tech Companies

Ad Tech and media companies use AppNexus to power value-add enhancements for marketers and publishers.


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Products for Ad Tech Companies


AppNexusPublisher Suite

Embrace Programmatic

Reinvent the way you sell media to gain efficiency and improve yield.

Empower Your People

Automate manual ad trafficking so your sales team can focus on longer-term opportunities and operations can drive yield.

Leverage Independent Technology

You have a media business. AppNexus doesn’t. AppNexus doesn’t compete for consumer attention or sales.

Differentiate Your Ad Products

Stand out from the competition with AppNexus’ open and flexible platform.

NOW ON APPNEXUS

500+

publisher clients

317

3rd-party bidders integrated

3

acquisitions focused on publisher technology

24/7

global monitoring

do more with appnexus publisher suite

Automated Yield Management

Publishers and app developers manage and allocate inventory across demand partners, setup direct campaigns and orders, manage audience data, and run audience extension campaigns with the publisher tool set. AppNexus helps them build the ad business they want.

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Ad Serving

AppNexus offers publishers a single digital ad delivery platform built to maximize revenue across all demand sources.

AppNexus Publisher Adserver empowers publishers to maximize the value of their ad inventory by managing and optimizing their entire business across all demand channels and screens through one unified and independent platform.

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Forecasting and Automated Guaranteed

Yieldex is the leading provider of digital ad forecasting, analytics, pricing and marketplace tools for publishers and advertisers. AppNexus acquired Yieldex in March 2015 to support the delivery of a full-­stack publisher platform and expansion in automated guaranteed.

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Relationships with the World’s Biggest Buyers

Many of the world’s largest agencies and buyers use the same technology platform — AppNexus — as many of the world’s largest publishers. With AppNexus, you connect directly with some of the biggest buyers in the world who log into AppNexus Console to find the right inventory to buy every day.

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Featured Products for Publishers

AppNexus Publisher SSP

Get direct access to demand from some of the world’s leading buyers on desktop, mobile and video with AppNexus Publisher SSP. 

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AppNexus Publisher Adserver empowers publishers to maximize the value of their ad inventory by managing and optimizing their entire business across all demand channels and screens through a unified and independent platform.

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AppNexus Yieldex Analytics helps publishers manage, forecast, package and price their digital inventory to improve yield and maximize revenue across all delivery channels.

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AppNexus Audience Extension helps publishers extend campaigns into third-party inventory through the world’s largest independent ad tech platform.

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GET STARTED

AppNexus helps the world’s top publishers fully monetize their content through integrated ad serving and programmatic selling solutions. Ready to get started?

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