Video for Advertisers

With AppNexus, advertisers gain direct access to a premium video marketplace

Video for Advertisers

With AppNexus, advertisers gain direct access to a premium marketplace of Connected TV (CTV), livestreaming, full-episode player, instream, and outstream video supply from major publishers across sports, entertainment, news, lifestyle, and other verticals.

Drive Business Outcomes With Video

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Reach Your Audience Anytime, Anywhere

With access to extensive TV broadcaster and video publisher supply, AppNexus can help you scale your global video campaigns in a brand-safe environment across CTV, video apps, and desktop video.

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Target, Optimize, and Report on Your Video Campaigns

Leverage a broad range of first-and third-party data segments to target video supply across audiences, devices, formats, player sizes, and context.

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Achieve Better Video Outcomes

In addition to automatically optimizing towards a video viewability or completion rate, our Programmable Bidder and open APIs allow for extensive campaign customization.

230%

Real Time Bidding (RTB) video spend growth from 2017 to 2018

150+

direct video publisher relationships

360%

quarter-over-quarter growth rate in 2017 for CTV spend

70%

video viewability across direct video sellers

The Future of Connected TV
AppNexus Summit 2017: The Future of Trading
The Future of Connected TV

From our Summit 2017: The Future of Trading, Eric Hoffert, SVP, Video Technology, AppNexus, Michelle Smith, Senior Director, Product Management, AppNexus, and Andre Swanston, CEO & Co-Founder, Tru Optik present on the future of Connected TV.

More Insights on Video for Advertisers

Learn more about video on AppNexus from our blog, case studies, and more

Blog Post
Blog Post
The Growing Opportunities of Outstream Video for Publishers

Video advertising has been a game changer for publishers. It is more engaging to the user and usually brings in a higher…

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caseStudy
Case Study
AppNexus + Operam

Operam sees double-digit percentage improvement in vCPMs and CPCs with AppNexus Guaranteed Views

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Blog Post
Blog Post
Video AppNexperts: An Interview with AppNexus SVP of Video Technology Eric Hoffert
1. Can you tell me about your time working on programmatic video?

Generally speaking, I’ve been working on digital…

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