AppNexus News: Media Mentions | Press Releases
New research from AppNexus, WARC and IAB Europe identifies drivers and challenges for programmatic advertisingThursday, June 5, 2014:
AppNexus, the world’s largest independent ad tech company, today unveiled the findings of a joint report with WARC and IAB Europe, based on one of the biggest ever studies of programmatic advertising in Europe.
AppNexus Acquires Leading Advertising Viewability Company AlentyWednesday, June 4, 2014:
Largest independent ad tech company sets industry standard with addition of viewability as a core platform capability.
AppNexus Expands in Singapore to Meet Demands of the Rapidly Growing International Programmatic MarketTuesday, May 27, 2014:
Leading ad tech firm responds to global appetite for programmatic advertising with significant Asia Pacific expansion. Company’s Singapore office doubles in size.
AppNexus Names Jonathan Hsu CFO and COO, Makes Major Executive Team AppointmentsMonday, April 7, 2014:
Former CEO of 24/7 Media and industry pioneer to join largest independent ad tech company; Geir Magnusson appointed CTO; Casey Birtwell hired as SVP, Strategy & Operations; and Michelle Dvorkin promoted to SVP, People.
AppNexus expands to Australia to capture rapidly growing programmatic marketTuesday, March 18, 2014:
Leading Ad Tech Company Catalyzing Global Appetite for Programmatic Advertising Signs Flagship Clients Fairfax, Mi9, Xaxis and Big Mobile