PRESS RELEASES
AppNexus News: Media Mentions | Press Releases
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AppNexus Announces Initiative to Stop Piracy of Intellectual Property on the InternetTuesday, February 28, 2012:
"AppNexus maintains that advertising has a higher purpose as the lifeblood of the free Internet. It's time for the advertising industry to take a strong stand and to stop putting money in the pockets of those facilitating piracy. Most of us in the industry believe that the proposed SOPA legislation was the wrong direction for the Internet, and would rather encourage all those in the online space to self-regulate. As for advertising, it should be a force for good and not a means to elevate rogue players," said AppNexus CEO, Brian O'Kelley
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Prominent Digital Advertising Executive Andrew Kraft Joins AppNexus as Vice President of Business DevelopmentSunday, February 12, 2012:
"We're thrilled to welcome Andrew to AppNexus. He brings a wealth of industry contacts, an outstanding reputation, and a strong track record as a creative deal maker, all of which will be invaluable assets to AppNexus as we grow our business," said Michael Rubenstein, President, AppNexus. "Bringing on Andrew as Vice President of Business Development is further evidence that AppNexus is building the industry's best leadership team."
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AppNexus Names Wall Street Veteran Bruce Cooperman as Chief Financial OfficerThursday, January 19, 2012:
"AppNexus operates a global ad platform with billions of impressions and millions of dollars transacted every day. We searched for more than two years for a CFO with the analytical and operational expertise to keep up with our accelerating growth. Bruce's vast experience on Wall Street, especially as CFO of the International Securities Exchange, makes him a perfect fit as we take AppNexus to the next stage," said AppNexus CEO Brian O'Kelley.
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AppNexus Named a Sell and Demand Side Platform Leader by Independent Research FirmTuesday, January 3, 2012:
AppNexus (of evaluated vendors) the only independent company included in both buy and sell-side reports, ranked highest in strategy for sell-side platform.
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AppNexus Deepens Investment In The United Kingdom With Hire of Digital Media Pioneer Nigel GilbertThursday, December 15, 2011:
"The United Kingdom is critical to AppNexus' international growth and we already enjoy many valuable client relationships in that market. We could think of no one better than Nigel to lead our UK operations, given his wide industry network and deep understanding of real-time bidding," said AppNexus President Michael Rubenstein.