AppNexus News: Media Mentions | Press Releases
AppNexus Launches Industry-First Certified Supply Program to Eradicate FraudWednesday, November 5, 2014:
AppNexus Partners with DoubleVerify, Integral Ad Science, Microsoft, PubMatic and Xaxis to Create New Classification Standard to Guarantee Fraud-Free Online Advertising Inventory
Appnexus Announces Milestones in Mobile at Annual New York SummitWednesday, November 5, 2014:
Today at the AppNexus New York Summit 2014, the company unveiled the industry’s first mobile app that allows publishers to monitor in-app ad quality, in real-time, directly from their mobile devices.
AppNexus Completes Open AdStream® Acquisition and Closes $110 Million Funding RoundFriday, October 31, 2014:
AppNexus, the world’s largest independent ad tech company, today announced the completion of its acquisition of Open AdStream® (OAS), a premium ad-serving technology. On September 22, 2014, the company announced that it would acquire OAS®, formerly known as Xaxis For Publishers, in a strategic transaction with WPP and Xaxis.
WPP, Xaxis, and AppNexus Announce Strategic TransactionMonday, September 22, 2014:
WPP, Xaxis, and AppNexus announced today a strategic transaction that will augment AppNexus’ position as the industry’s largest independent ad technology company. Under the terms of the agreement, AppNexus will acquire Xaxis’ premium ad-serving technology, Open AdStream® (OAS), now known as Xaxis For Publishers. In addition, WPP will invest $25 million in AppNexus, adding to the $85 million in funding the company recently raised at a valuation of $1.2 billion.
AppNexus Announces Investment at $1.2 Billion ValuationMonday, August 18, 2014:
One of New York’s most successful and highly valued technology companies attracts investment of up to $100 million for opportunistic acquisitions and aggressive expansion in booming markets