AppNexus News: Media Mentions | Press Releases
Mobile : le pari gagnant d’AppnexusNovember 8, 2013
Ad-Exchange.fr - "Appnexus est devenu en quelques mois le plus gros offreur d’inventaires mobiles en programmatique. En cela on peut donc dire que le pari est gagné."
Top techies say NY a better place to do bizNovember 7, 2013
Crain's - "Michael Rubenstein, president of AppNexus, said doubling the size of his company from 300 to 600 employees while maintaining a presence in the startup hub of the Flatiron district presented significant challenges that less profitable companies might not have been able to overcome."
AppNexus Abides As Mobile And Direct Deals Take OverNovember 7, 2013
AdExchanger - "AdExchanger sat down with CEO Brian O'Kelley for a deeper dive on the company and marketplace issues."
Microsoft Takes Programmatic Macro, To Double Exchange Supply And FootprintNovember 6, 2013
MediaPost - "Microsoft is expected to Wednesday announce the addition of Windows 8.1 and Outlook ad inventory to the Microsoft Advertising Exchange. Esco Strong, Microsoft's director of display marketplaces strategy, is expected to make the announcement at the AppNexus Summit in New York."
Affinity Opens Up Inventory For RTB Via AppNexusNovember 6, 2013
MediaPost - "Contextual ad network Affinity on Wednesday announced that it's making its inventory available for real-time bidding (RTB). The network is offering its above-the-fold display inventory to trading desks, demand-side platforms (DSPs), etc. through AppNexus."