AppNexus Console helps agencies and advertisers increase campaign effectiveness through the most powerful integrated platform for programmatic media buying.
Twixt is an automated guaranteed buying platform for the open marketplace. Trading desk programmatic products, holding company preferred deals and open RFP in one unified application. Media buying – simplified
Open AdStream helps publishers reduce challenges in digital ad serving by offering a single digital ad delivery platform built to maximize revenue across all demand sources.
YMP increases monetization by managing multiple demand partners more efficiently. With more control and less operational overhead, users can focus on what matters most: achieving higher yields.
Yieldex Analytics helps publishers manage, forecast, package and price their digital inventory to improve yield and maximize revenue across all delivery channels.
YieldexDirect helps publishers reduce the inefficiencies associated with running time-consuming campaigns by providing highly specialized tools to increase operational efficiency though integrated workflows and campaign automation.
AppNexus Console helps advertising technology companies reduce the amount of time and expensive technology required to trade programmatically through specialized infrastructure, tools and expertise.
AppNexus Services helps advertising technology companies reduce risk and complexity through custom training and technology and financial solutions.
AppNexus Cloud helps advertising technology companies stand out from the crowd to generate more business through highly differentiated offerings.
Reinvent the way you sell media to gain efficiency and improve yield.
Automate manual ad trafficking so ad sales can focus on longer-term opportunities and operations can drive yield.
Our clients have media businesses. We don’t. We don’t compete for consumer attention or sales.
Stand out from the competition with AppNexus’ open and flexible platform.
Publishers and app developers manage and allocate inventory across demand partners, setup direct campaigns and orders, manage audience data, and run audience extension campaigns with the Publisher Tool Set. AppNexus helps them build the ad business they want.
AppNexus now offers publishers a single digital ad delivery platform built to maximize revenue across all demand sources through Open AdStream®.
Yieldex is the leading provider of digital ad forecasting, analytics, pricing and marketplace tools for publishers and advertisers. AppNexus acquired Yieldex in March 2015 to support the delivery of a full-stack publisher platform and expansion in automated guaranteed.
Many of the world’s largest agencies and buyers use the same technology platform — AppNexus — as many of the world’s largest publishers. With AppNexus, you connect directly with some of the biggest buyers in the world who log into AppNexus Console to find the right inventory to buy every day.