Agencies / Advertisers View Overview

Products

AppNexus Console

AppNexus Console helps agencies and advertisers increase campaign effectiveness through the most powerful integrated platform for programmatic media buying.

Twixt

Twixt is an automated guaranteed buying platform for the open marketplace. Trading desk programmatic products, holding company preferred deals and open RFP in one unified application.  Media buying – simplified

Publishers View Overview

Products

Open AdStream

Open AdStream helps publishers reduce challenges in digital ad serving by offering a single digital ad delivery platform built to maximize revenue across all demand sources.

Yield Management Platform

YMP increases monetization by managing multiple demand partners more efficiently.   With more control and less operational overhead, users can focus on what matters most: achieving higher yields.

Yieldex Analytics

Yieldex Analytics helps publishers manage, forecast, package and price their digital inventory to improve yield and maximize revenue across all delivery channels. 

YieldexDirect

YieldexDirect helps publishers reduce the inefficiencies associated with running time-consuming campaigns by providing highly specialized tools to increase operational efficiency though integrated workflows and campaign automation.



Ad Tech Companies View Overview

Products

AppNexus Console

AppNexus Console helps advertising technology companies reduce the amount of time and expensive technology required to trade programmatically through specialized infrastructure, tools and expertise.

 AppNexus Services

AppNexus Services helps advertising technology companies reduce risk and complexity through custom training and technology and financial solutions.

AppNexus Cloud

AppNexus Cloud helps advertising technology companies stand out from the crowd to generate more business through highly differentiated offerings.

AppNexus for AD TECH COMPANIES

AppNexus Cloud

Helps advertising technology companies stand out from the crowd to generate more business through highly differentiated offerings.

BENEFITS

APIs

Streamline, automate and build however you like – AppNexus offers APIs across a variety of console functions that allow a fully customizable AppNexus Console experience. Extend and modify functions, or access data and features not normally available through the Console UI.

Log-Level Data

Access reporting dimensions not available in the Console or API Report Service through log-level data. Use it to build advanced reporting and optimization functions to drive increased campaign performance and unlock valuable campaign insights.

Platform Capabilities

Advertisers can take control of their AppNexus Platform experience by using its powerful APIs and log-level data access to customize it to their needs and drive the most value for their clients. Third-party integrations extend the platform’s functionality, expanding the reach for most advertisers.


Get Started

Ad tech and media companies use our platform to power value-add enhancements for marketers and publishers. Ready to get started?

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other Products For AD TECH COMPANIES

AppNexus Console

AppNexus Console helps advertising technology companies reduce the amount of time and expensive technology required to trade programmatically through specialized infrastructure, tools and expertise.

Learn More

AppNexus Services

AppNexus Services helps advertising technology companies reduce risk and complexity through custom training and technology and financial solutions.

Learn More